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Digicap Re-branding

Digicap Re-branding

Oct 2017 - Jan 2018

Digicap Solutions

Head of Design

Responsibilities
  • Auditing existing brand

  • Stakeholder interviews

  • Drafting creative concepts with rationale

  • Presenting proposed arroach

  • Developing approved concept

  • Working with graphic designer to roll out new branding to all marketing collateral

  • Communicating with suppliers and printers to get quotes

  • Managing production process until completion

Digicap_LogoVideo copy.gif

Having been the market for the last 7+ years, Digicap has found its solid ultimate vision and

mission. To our clients, we are working at our best to deliver our services on time and making the experience with digicap an efficient and simple process. To life, our goals are to create exclusive experiences that are not only enjoyable but helping to reduce hassels in everyday activities and making life a much more delightful journey.

Working up to our values, we are also keen to reflect our vision through our key visual

representation; our business logo.

Data is limited, it only captures what we do and say, only experiences are infinite – they are feelings and emotions. We are constantly looking for new adventures. Some people call it goal seeking, some people call it a destination, or success, accomplishment or finding happiness. It’s all simply our desire to experience different things in life. The joy of being in a moment we have never experienced before. The pride of sharing our happiness in a life we are proud of. Digicap has a story. And our brand needs to reflect our past and our future.

Digicap's vision was to design cativating experiences in life. Their success was measured based on the audience interaction with our products and the emotions it brings.

© 2019 Shuuyu Luong

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